Junction 32 Winter TVC
Mask Creative developed the concept, scripted, shot, directed and produced this dynamic and memorable TV commercial for Junction 32 shopping centre.
The footage was shot on chroma key backgrounds working to specific camera angles so as to perfectly line up with cinema 4d created backgrounds of the centre. Stills were taken of various angles, features and shop fronts, then placed into the software program, creating the environment in which the actors were placed.
Cinematography & Direction – Johnny Carr
Animation – Rick Smith
Styling – Kate Whitworth
Make-up & hair – Claire Salter
Models – MOT, Zone & Boss
Music – Royston Langdon
