What we did
We produced and delivered 4 x 30” and 4 x 10” commercials quarterly throughout the year.
We developed the concept and wrote the treatment. Cast nationally to source individual looking characters. Sourced locations. Produced quirky tunes to compliment the stop frame animation technique. Shot, edited and delivered content to stations for broadcast.
Mask Creative produced a years worth of commercials for the furniture retailer Barker and Stonehouse featuring a series of quirky stop motion films. Location choices, music styles and editing techniques were all carefully considered, and, combined with precise planning of the sequence action of the shoot, the commercials became talked about and celebrated pieces of work of which we are very proud.
Commissioned by – Different. Creative Director – Mark Martin
See further details and ‘behind the scenes’ imagery of this shoot on our blog page.
“ Apart from being multi talented Johnny is just someone you look forward to working with. He's a 'sunrise' type of person always looking for a better more interesting way of doing things - he's also got that rare ability that not all creative people have got, he's organised and practical. As a Creative Director I'm looking to work with people who can take the job on another 100% without losing the concept - Mask understand how to communicate and never lose sight of this. ”Mark Martin, Creative Director, Different Ltd