Every Day Protection
We filmed the commercial in three locations in Yorkshire.
Johnny wrote three narrative story lines within the creative of this commercial, featuring three different cars with completely different styles, suited for the roles of their owners. The bachelor with a Mini Cooper in British Racing Green collecting his date, a family in a black Honda CRV filmed returning from a bike ride and a grandfather driving his beloved Triumph TR6 accompanied by his grandaughter.
Shot on our new BMCC 4K camera.